Herzkraftwerk AG
A Swiss registered company dedicated to building bridges between Swiss and Indian businesses, investors, and institutions.
Our Mission
Switzerland and India share a growing economic relationship, yet many businesses struggle with the cultural, regulatory, and logistical complexities of cross-border operations.
Herzkraftwerk AG exists to solve this problem. We combine deep knowledge of both markets with an extensive network of decision-makers to help our clients navigate every step of their international journey.
Whether you are an Indian company seeking Swiss partnerships, a Swiss investor looking at Indian opportunities, or an institution exploring bilateral programs, we are your trusted partner.
Founded in Switzerland
Herzkraftwerk AG is a fully registered Swiss company based in Thun, operating under Swiss corporate governance standards.
Cross-Cultural Expertise
Our team combines Swiss business acumen with deep understanding of Indian markets, culture, and regulatory frameworks.
Results-Oriented
We measure success by deals closed, partnerships established, and markets entered. Not by hours billed.
Our Team
A small, focused team with deep expertise in Swiss-Indian business relations.

Nik Gugger
Founder & Managing Director
Member of the Swiss National Council (Nationalrat) since 2017 and President of the Switzerland-India Parliamentary Group. Key figure behind the TEPA Free Trade Agreement between Switzerland and India. Vice President of EVP Switzerland. Honorary doctorate from Kalinga Institute of Industrial Technology (KIIT), Odisha, India. Born in India, raised in Switzerland, bridging both worlds.

Sanoj Pullely
COO (Advisory)
10+ years across financial services including investment management, startup evaluation, and institutional sales. Master in Accounting and Corporate Finance.
Ueli Müller
CTO / CFO
Financial oversight, compliance, and corporate governance. Based in Kappel am Albis. Ensuring transparency and sound financial management across all operations.
Governance & Compliance
Transparency is a core value. Read about our governance framework, PEP disclosure, and conflict of interest policies.